"Aiello said the league has a longstanding policy against ?mass out-of-home viewings? of the Super Bowl, even if the hosts don?t charge admission. The NFL makes an exception to that, however, for sports bars that show televised sports on a regular basis."
They don't care what you do in your own home, they just don't want organizations profiting from their product without getting a piece of the pie. That I don't see anything wrong with...especially considering they give most bars a pass and appear to be targeting church's.
