Quote:
Originally Posted by darnit
Wuse some form of ad management and rotate a few sponsors at a time. Dig through the stats and find which is making the most money per impression (don't look at per click stats) as these "tube" type sites typically have poor CTR's and your hardest goal on these volume sites is to pull people off your site to your sponsors... this is largely determined by the quality of their marketing materials and your own creativity. Hence the CPM suggestion.
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YES, it's a blatant plug for our system but it's free and it kicks ass. We're doing over 3,000,000,000 monthly ad impressions for our Publishers so we gotta be doing something right! MadAv is a hosted service (think like salesforce.com) so you don't have to install anything on your servers. You don't even have to pay the bandwidth on your ads! With our system you can see the exact RPM (revenue/1000 impressions) you make off affiliate ads and adjust your rotation to maximize the money you make. You can also use the system to sell ads yourself on a cost per click (CPC), cpm (cost per 1000 impresions), and/or on a time basis. Finally, if you want you can have the fine folks of MadisonAvenue.com sell some or all of your ads for you.
Bottom line, scope it out, feel free to hit me up and I'll give you a run-through. It's totally free so it's a no-brainer to try. I know you said you're new so you won't know me from Adam, but feel free to ask around. We've been in the biz since 1999 (well technically 1994 when I worked for Adam&Eve) and we've busted our asses to build a rock-solid reputation.