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Old 04-04-2009, 06:34 PM  
stickyfingerz
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Join Date: Oct 2005
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Quote:
Originally Posted by gideongallery View Post
they let people name their own price
but instead of giving 90% of the money to the record company, and paying for the production out of their 10% (standard deal) they kept all the money




even though 62 percent did not pay anything.

The record industry likes to spin that number to argue that most people are cheap and this marketing doesn't work

however if everyone had paid full price
  1. radio head would have averaged 1.20 per album
  2. most of the free loaders were new fans who were just giving them a try

so radio head not only expanded their fan base but actually made more money doing it.
1.20 per album sounds high actually. If it is that high its only because they had all songwriting credits as well as artist credits. Songwriters make .07 to .09 per cut they have on each CD. Radio plays are another revenue source for royalty.
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