Not trying to piss on your campfire but........
With Free Passes on the same page you are trying to get credit cards out of people you are fucking yourself out of full signups. So he gets 5 free signups a day. If even 1 of those people every 5 or 6 days would have joined the full site he is losing money.
On another note, the way his tour is set up isn't that using their content to push another site? Looks like you are joining the same companies site but you aren't.
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"I try to make a habit of bouncing my eyes up to the face of a beautiful woman, and often repeat “not mine” in my head or even verbally. She’s not mine. God has her set aside. She’s not mine. She’s His little girl, and she needs me to fight for her by keeping my eyes where they should be."