Originally Posted by studiocitynick

She's to put it mildly an IDIOT!

I worked for Overture which was the leading company in paid search until Yahoo bought it. They spent several years loading the company with execs that couldn't tie their shoes much less understand search

So here we are a little over 5 + years later they gutted Overture so badly that now Microsoft will be taking over all paid and organic results

Maybe someone at Google could give Bartz a few tips