Originally Posted by LeRoy

Kind of off topic but cool story...

There used to be a steak house in Newport Beach. Their motto was "Dont tell nobody"

It was called "Sids" and it was a hole in the wall kinda. but the food was goooooood! way better than Mortens and they'll put Charthouse to shame.

I went there on my birthday and Sid called me the next day to see how it was. I told him it was fantastic and I'm telling my family to go there. He says in a very serious tone "Dont tell nobody"

Sid passed away a few years ago but a lot of locals still talk about him.

http://articles.dailypilot.com/2007-...beet-city-hall

I like the "Dont tell anybody" marketing