Quote:
Originally Posted by signupdamnit
Just to back up my statement here is a very old one which is focused on click shaving (when PPC was more common). Most have undoubtedly already seen this one.
"Detecting Hit Shaving in Click-Through Payment Schemes"
http://www.usenix.org/event/ec98/ful...ter/reiter.pdf
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Thanks. Just had a quick look at it.
This system relies on Javascript being run on the user's browser. It trusts that the browser's DOM events are untampered. It might detect manual click fraud from real humans.
The system does not seem to take into account that hitbots exists, which could emulate all of the HTTP traffic.