GoFuckYourself.com - Adult Webmaster Forum - View Single Post - What are the keys to paysite success in 2011?

Shap · 12-21-2010, 02:06 PM

There are a lot of paysite owners here on GFY. With 2010 coming to an end I thought a good topic would be a discussion on the keys to paysite success in 2011.

Here are a few to get this started.

- engage with your customers. If you don't care about your site why should they?

- identify and study your key competitors. Be aware of where you are better than them and where they are better than you. Build on your advantage and work to decrease the disadvantage. Keep your eye on them. Know when they start making moves (both in the members area and marketing).

- Remember this is a business. If you treat your customers with respect they won't mind when you try to make more money. Ex-member emails, cams, upsales etc are all fair game. Remember to put yourself in their shoes. Find that happy medium and you'll make a lot more money without upsetting your customer base.

- customer support. Our industry has a reputation for shady billing and shitty customer experiences. One way to overcome that is providing outstanding customer support. Go the extra mile. If a long time member has trouble with the site give them a free month. If somebody cancels because of a problem fix the problem and give them a free month so they can see you are working on it. Customer support is an easy way to help the future of your business.

- instead of worrying about where the industry has been worry about where it is going.

- the world is constantly changing. How much did your paysite change in 2010 vs 2009? How much will it change in 2011?

12-21-2010, 02:06 PM
Shap Confirmed User Industry Role: Join Date: May 2001 Posts: 8,313	What are the keys to paysite success in 2011? There are a lot of paysite owners here on GFY. With 2010 coming to an end I thought a good topic would be a discussion on the keys to paysite success in 2011. Here are a few to get this started. - engage with your customers. If you don't care about your site why should they? - identify and study your key competitors. Be aware of where you are better than them and where they are better than you. Build on your advantage and work to decrease the disadvantage. Keep your eye on them. Know when they start making moves (both in the members area and marketing). - Remember this is a business. If you treat your customers with respect they won't mind when you try to make more money. Ex-member emails, cams, upsales etc are all fair game. Remember to put yourself in their shoes. Find that happy medium and you'll make a lot more money without upsetting your customer base. - customer support. Our industry has a reputation for shady billing and shitty customer experiences. One way to overcome that is providing outstanding customer support. Go the extra mile. If a long time member has trouble with the site give them a free month. If somebody cancels because of a problem fix the problem and give them a free month so they can see you are working on it. Customer support is an easy way to help the future of your business. - instead of worrying about where the industry has been worry about where it is going. - the world is constantly changing. How much did your paysite change in 2010 vs 2009? How much will it change in 2011?