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Eric -
I am not sure if this is the right solution, but it's the kind of thinking out-of-the-box that this industry needs. Don't be surprised if you get bashed here, I was in the music industry in the 90s and I know what I am talking about.
Also, it is not surprising that this kind of thinking comes from someone who (apparently) is quite new in the industry. That's just a little bit of history repeating.
In a recent post I was also mentioning iTunes - it is a striking example of what the music industry SHOULD have done and failed to do, until it was too late.
I am happy to talk to you further about the topic.
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