Another thread reminded me of probably my biggest pet peeve, people using the 's when it is not possessive. Like "I am going to visit the website's." "I am going to buy some apple's."
I was thinking of the ESL thing after reading this thread. We don't want to scare away people whose first language is not English. If it is obvious they are ESL then a typo doesn't bother me. It's when people who obviously grew up speaking English make basic mistakes constantly that it drives me crazy and I wonder what went wrong.
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Suzanne

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