Quote:
Originally Posted by TheSquealer
This whole conversation about tube traffic not converting is comical. Does TGP traffic convert? If you would have asked that question 8 years ago... the answers would have ranged from "i'm doing 1:50" to "fuck no! i'm at 1:40,000 and tgps suck ass".
You have an interested prospect in your product. Porn was always free. Porn has always been free. Users have always found paysites via free content. Whether or not he actually buys depends on a multitude of factors - and while others are killing it with tubes, there are also those insisting its a waste or time or "much much worse than... " - page structure, eye flow, a simple headline, call to action text, layout, image choice etc etc etc etc etc etc etc all come together to determine whether you are the 1:100 guy or the 1:100,000 guy. The funny thing is that so few in this biz stop to ask "how do i improve this" -- "how do i test" and so on and so forth... instead, everyone blames the traffic and continues doing poorly and never really learn a thing and end up doing nothing but bitching, complaining and blaming.
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For that exact reason, we run a managed tube campaign for any publisher wanting to make a success of the tube traffic. Its very easy to get it wrong!