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Old 04-15-2012, 08:30 AM  
ilnjscb
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Quote:
Originally Posted by Ruseful View Post
Here are some rough stats surrounding 2 of our sites, DaneJones.com (that has been live since Mid Jan 2012) and Orgasms.xxx (that launched Aug 2011). DaneJones is the .com version of Orgasms.xxx

The following stats are only from our videos that appear on YouPorn and RedTube, however, we do also upload to all the other major tubes.

On YouPorn we have had 94 videos go live since we launched mid Jan 2012.
www.youporn.com/partner/dane-jones
94 videos online
Around 50,000,000 views
Average rating around 90%
Average Video Length 10mins + (NO full scenes)

On RedTube, we have had 62 videos go live, 51 have made their front page since we launched Mid August 2011.
www.redtube.com/orgasmsxxx
62 videos online
Around 71,000,000 views
Average rating 4.6/5 +
Average Video Length 10 mins + (NO full scenes)

Just a fyi, we have had over 900,000 views of just our PROFILE on xHamster http://xhamster.com/user/Ruseful2011

We estimate to get on average around 3 million views a day on all of our videos, for all of our sites, from all of the tubes. The crux of views come in the first 36 hours, but by tagging our clips correctly when uploading, and using strategic keywords in the titles, we show up in a lot more relevant search results from with-in the tubes. That is why we have more views of our videos on RedTube vs YouPorn even with significantly less videos live and RedTube having less daily visitors to its tube than YouPorn.

So, here are our sales stats for all the sites:

We get an average of 1% Click throughs across the tubes on our promo banners for all our sites (30k tube affiliated visitors day on average from the 3m views)

We get around 100,000 unique visitors a day (March 2012 we received 2,980,000 unique visitors to all sites)

95% of our traffic is attributed to the tubes as we only have a tube strategy running right now, we simply do title else to promote the sites for now.

Average 120 new sign ups a day last 7 days (increasing each week)
1:833 ratio
29% of our sales are affiliated
71% of our sales are unaffiliated
$31.24 average transaction value

A ball park figure we use right now for NEW SALES is $1 in revenue per 1,000 tube views, post affiliate payouts. Obviously, this figure is a lot higher when we take into account the re bills, but sites are too new to quote any meaningful numbers to you right now, but they are VERY healthy with not many members cancelling.

Meaning: $25 sale to every 25,000 tube views, no matter what tube the views are on. ( 2 x $30 non affiliated sales and 1 x $15 affiliated sale = $75 for 3 sales = $25 average ) We do not run $1 specials.

As we increase the number of tubes we submit too, our sales rise accordingly with the increased views. Of course, some tubes are better than others but it levels out. Remember, we have a varied niche of content from sensual erotic to the FakeAgent.com so views maybe less on the likes of Lesbea.com but the click throughs are a lot higher. This is a normal trend on the more niche sites you have.

I hope this gives some clarity on the numbers you can expect from the tubes, and this is with a very new network of sites, using the tubes almost exclusively for our exposure.

We have not been very active promoting the sites to affiliates as we have been consumed in shooting content for existing sites, keeping on schedule with our tube strategy and shooting for the 6 new sites planned for launch this year. We are also ramping up the staff accordingly (11 full time staff so far and still recruiting). However, the few affiliates that do promote us do pretty good ratios! And we now have affiliate tools in place for any affiliates to start promoting us, so if you are wanting to promote content that the porn surfer LOVES, then visit the sites in the signature.

First, thanks for the post, and thanks again. There it all is in black and white. I went to Redtube (the youporn link doesn't work) and counted, and according to the displayed views, all is correct.

I have to ask, if you are doing orgasms.xxx your partner (who also does castings.xxx) was one of the founders of youporn. Has that made a difference? If you can pick up the phone and talk to inside guys, do you receive preferential treatment? No accusations at all, and that is fine if you do - hell I would expect it. But for getting on the front page, which is where the real numbers come from ... can a person with no connections do it as easily as you have, assuming quality content?

If so, then you have laid out, in one page, the business model for now.
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