Quote:
Originally Posted by Three.Thousand
No one questioned your content and skills there, but what does your knowledge say about CTA, tour CTR, text elements, colours, layouts of tours, join pages.... all that plus more needs testing, if not, you might be leaving money on the table. Every aspect of the business needs constant attention, not only the product. Optimize product, optimize selling, minimize costs, maximize profit.
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I was the first paysite to have a tube tour. I generally try to stay ahead of the pack in innovation and ideas for marketing. Honestly though...it's way more about what you shoot and knowledge of the niche than it is about colors and layouts.
We all have seen some of the most amateur shitty looking (to us) tours outsell some of the most polished, tested, and analyzed tours.
The key is knowing what your audience is looking for. You could say I've been "testing" that all my life.