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Old 06-15-2012, 11:43 AM  
signupdamnit
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Quote:
Originally Posted by Sly View Post
For some strange reason, a lot of brokers refer to that as CPM now, especially with mobile. Always confuses me, too.

CPM is now used as 1000 banner impressions, 1000 mobile redirects, and now apparently 1000 clicks.
It sort of makes sense for mobile redirects since it's a redirect.
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