View Single Post
Old 08-04-2012, 07:24 AM  
beks001
Confirmed User
 
Join Date: Oct 2006
Posts: 1,837
Quote:
Originally Posted by biskoppen View Post
Hey

Yeah, I get questions about this mysterious $1 none recurring trial every now and then, and it's understandable because it's not seen very often.

I have been experimenting with this for quite some years now and the results has been quite interesting.

If there's something a lot of customers/surfers doesn't like to read it's the word "recurring", that I found out like 4-5 years ago or so when we tried replacing our recurring trial with a none recurring one.. over night our trial sales increase by - are you ready? - 300%

So, our trial members gets access to a limited version of the full members area.. and if they want to view the full videos/galleries they need to upgrade their membership to full month recurring - for some reason it's much easier to get them to go recurring them they're already inside and seen a peak of the thousands of videos which they will get access to after they upgrade.

So, with 300% more trials sold, the upgrade ratio can be quite low to match up with the recurring trials.. but for a good portion of my sites it's actually pretty decent.

Here's the recent stats for my best sites (how long a period this is for, is classified information ) :

These are 100% raw numbers, not uniques :

scandalshows 7861 5419 191 13 14 6 43% 27 1:291
publicsexshows 9009 6225 251 5 18 8 44% 23 1:392
stripclubcheaters 10829 7180 324 11 11 4 36% 22 1:492
untamedshows 11478 7315 189 16 6 3 50% 22 1:522

The numbers explained : raw tour hits, join page views, join page clicks, full sales, trials, upgrades, upgrade percentage, total sales, and raw ratio.

When a member upgrades it will pop up as a new recurring sale in your CCBILL affiliate stats.

These are ofcourse my best sites, but even an upgrade ratio of 30% is pretty good with none recurring trials if you ask me.. and it also minimized the cb ratio because here's it's actually the member himself taking the decision instead of a recurring trial he forgot to cancel ;)
Awesome! This is a great explanation and makes sense now. Looks like I'll be getting more my links up shortly!
beks001 is offline   Share thread on Digg Share thread on Twitter Share thread on Reddit Share thread on Facebook Reply With Quote