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Originally Posted by Yanks_Todd
I believe you and I are on the same team here, however there are some things not considered that stop this situation from being guaranteed.
In regards to Number #1 I believe its not the amount of content you give away, but the management of the percentage of free content to protected content. This can be managed effectively if the situation evolves and that is what this thread is about.
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I agree with that. It is more about the smart use of promo content versus giving it all away. But there are still problems.
1. What the competition in your niche does as far as free content also affects you.
2. What those in the general adult industry do as far as distributing free content also affects you.
3. What the pirates do also affects you.
So even if you do it perfectly you will still be affected.
And there is another point. It's a bit like someone who faithfully bought $10 in lottery tickets each day for the last decade finally winning $25,000 and citing that as evidence that it makes sense to buy lottery tickets. They see what they want to see in this case. They see the $25,000 they gained but they don't see $36,500 (plus the interest but I'm keeping it simple) they spent in the past decade to "win".
If you're new to the industry or you didn't have strong numbers before then what you "gained" might look great. But you might not be looking at what the
opportunity cost was for doing this. Chances are those sales really aren't free. They came from somewhere else.
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#2, in regards to competition. I believe because of the destruction tubes have caused in the biz the competitive space for Yanks.com has improved in the last 3 years. I am currently tracking at 90% of my all time high in revenue and profitability and will surpass my 2007 high sometime in late summer this year.
I think what you are saying makes sense, however the tubes reaching out the way the have means the status quo is changing. This situation is only guaranteed if the content producers don't capitalize on the shifting advantage.
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Or else the people who have been submitting in the past have seen that it isn't quite working out the way they thought so they are ceasing with submitting (or going out of business). It's not intuitive to most at first but over time the numbers (or the bouncing checks) educate them.
It's better for sponsors than affiliates with the tubes I will admit. At least you get to "win" that $25,000. The affiliate only sees the loss to ctr, ratios, and retention. Affiliates get nothing. For this reason it's more natural for affiliates to see the downside first whereas some sponsors might be stuck on seeing their lottery "winnings". OTOH it might be a great way to grab some quick cash for a couple years at the expense of helping to put the final nail in the coffin of the paysite industry.
If you and Mr. Peabody can make it work I think that's great. You are among two who really deserve it and seem like some of the better people in the industry. So I'll be cheering for you. Truth is what we do probably doesn't matter much at this point as it's so far gone. True change would take an industry wide effort.....and maybe a time machine.
