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I am going to cherry-pick what I think is good advice and add to it:
Make sure that your site is in your signature or profile anywhere and everywhere that you post - from Twitter to Facebook to GFY. It doesn't matter if the users are your target market or not, the search engines see those links and use them to gauge your popularity which can help you rise in the rankings.
I've said it before, but there is so much noise out there in the adult market that it is hard to penetrate and reach an audience, let alone an audience willing to actually pay for content. Get yourself out there...people probably aren't going to pay for your content if they've never seen or heard of you. Upload teaser videos and images to every site you can find, but remember two things: what you upload should be worth watching, but not necessarily worth buying (in other words, don't give away your premium content), and make sure to watermark everything with the name and URL of your site clearly visible so people know where to find you. Hell, I would even add your Twitter and Facebook links to them. You don't have to worry about having control over what you upload if you aren't giving away the really good stuff.
I have been fascinated with the intersection of social media and the adult market. There is a massive opportunity there to connect with customers on an entirely different level than was previously possible, but no one seems to have figured out how exactly to do it in the adult world. It requires a careful strategy since a lot of people may not want to mix up their personal and professional lives with their less socially acceptable "interests" - i.e. when Grandma visits my Facebook page is she going to see all of the porn stars I am friends with?
If you want to PM me or reply here, I'd be happy to see if I can help you out on a more targeted approach - I just need more info first. Also, if you want to send me some links to your site, I'd be happy to add it to our index. Good luck!
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