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I'd go with a blog. See to it that each post contains a promo gallery and a video preview of a model with a two way rating option for the guests. You can change "Like" and "Dislike" to "Cum Princess" and something like "Cum Waste" (it shouldn't be mean though, just giving an example.)
Having a sub-reddit might not be a bad idea either, it can drive you some starting traffic.
Hit up sponsors with facial sites for promo content.
Good luck!
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