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how much a domain worths doesn't even always conclude how valuable it will bring to your project. domain is just another business for domainers, so never count on the price when it comes to evaluate what to use for ur business. U should have a more clear business goal, for example, do u want to focus solely on search engine? or other branding, any domains work with wutever promotions going on but u need to have a plan, then find the best combination, dumping 15k on a domain hoping to make you anything back is not smart. It really depends on how u setup your business.
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