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FYI on "It just works" slogan, I love my iPhone and iPad but they have crashed many times, just as much as my Windows machines have. And Just yesterday I was driving with a friend to find some place and Apple maps led us totally on the wrong path. I switched over to Google maps app and that got us where we needed to go quickly.
So while Apple machines are high quality they are far from superior to Microsoft and don't deserve the smugness they give themselves, but the software program I need for my business will only run on a Mac and they have me by the balls.
Well played Steve Jobs.
So I may as well buy it and enjoy it.
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