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Old 02-04-2015, 11:49 AM  
AaronM
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Quote:
Originally Posted by pompousjohn View Post
Looking at this guy's stuff I don't think it's going to be possible to stifle his creativity, and any guidelines I provide will likely be interpreted in the loosest possible sense.

You're probably very right. You mentioned:

"produce this formula within 30% of the guidelines"

Why would you do that? There are clients I've shot for who have WAY stronger guidelines....Literally pages and pages of them. There is no 30%, it's all or nothing. Either you shoot to their specs or you don't get paid.

My unsolicited advice...Drop the shooter and hire somebody who knows what they are doing and will shoot how you tell them to shoot. The way you are doing this, you are paying for their learning curve and like you say, they probably will never deliver what you want. You're throwing away money.
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