Quote:
Originally Posted by BigFurry
All open tracking works by putting an image in the email, and tracking its downloads.
Here's their take on it: About Open Tracking | MailChimp.com: KB Article
They can only track it for recipients whose email client automatically downloads and displays the images in HTML emails.
I have no idea if 32% in your case is acceptable or not though.
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Considering most big email services and clients block remote content from loading by default... 32% is probably a pretty good rate.
Quote:
Originally Posted by Vendzilla
Looking into email marketing now. I have a rather large email list and I'm launching a new mainstream project.
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Cool story! HiFive!