Generating content for websites is difficult. This guide will provide you with some useful tips to create content for your adult affiliate website.
1. Plan & structure
When creating content for a site, it is always a good idea to start from your targeted user?s point of view. If you know how to target your visitors you might have an idea about what kind of content your visitors want to see. Some visitors like erotic stories, while others just want to see erotic pictures and videos. Make sure that you offer all of your visitors something they will find relevant and interesting.
We recommend making a list of the type of content you want to appear on your site. Think about how the content will fit with your user?s desires and interests. Since the goal is to have users visit the site frequently, it?s also important to add new content on a regular basis. This way there is something new each time your users visit the site. This can be easy or difficult depending on your chosen type of content, but in all cases perseverance is needed.
Making a plan might help you clarify what you need to add and when. A content marketing plan should provide you with some guidance about the process of content creation.
Some questions you might want to answer in your plan are:
- What is the purpose of my content?
- What type of content do I want to add?
- How often do I want to add content?
- How do I meet my quality standards?
- Where do I get my content?
Having a plan helps you know when you have to add content, what type of content that is and for what purpose you?re adding it. Continuously adding content without a set structure can be a bit overwhelming.
Part of the structure is the quality and style of content that you want to publish. The quality of content wildly varies. For example, when talking about photos, you can go from cheap and sleazy (some amateur pictures) to stylish and posh (professional pictures). Both quality levels will interest a large user base, but not all users like all quality levels.
2. Types of content
To fill up your website and make it worthwhile for users to visit, it?s essential that you have content. The higher quality and more original content your site has, the bigger the chance your visitors have to find something that interests them, and the more popular your site will be.
2.1. Text content
Text content is the easiest content to create. It?s quick, you don?t need any tools and it is also very good SEO wise. There are several different types of textual content that you can generate:
- News
- News articles can be about anything as long as it is closely related to the subject (niche) of your site. For example, topics you could write about are:
- New product releases
- Performer or actress related news
- New sites in your niche
- New technologies relevant for your niche
- Entertainment news for your niche
- Top 10 most popular products/performers/sites in your niche
Descriptions about performers
As there are many performers in many different niches and job categories, a good idea is to introduce some of the performers in your niche to the visitors with a nice description or with information about which site or in which video you can find them, etc. Try to be as thorough as you possibly can. If you can contact the performer and get an interview as well, that would be totally awesome! Add photos and videos to make these introductions even more interesting.
Some types of performers to write about are:
- Cam girls / boys
- Porn actors / actresses
- Glamour models
Interviews
Visitors are often interested in real stories from people working in the adult industry. Therefore, having access to unique content in the form of interviews could add serious value to your site. Some people that might be beneficial to interview are:
- Performers
- Site owners/managers
- Web designers
- Cameramen
- Video producers
- Publishers
- Shop staff
- Studios
Erotic stories
The art of writing is a skill that definitely helps when it comes to writing erotic stories. As erotic stories are meant to stimulate the imagination and increase arousal, it is important that these stories be well-written. Erotic stories can be about basically any subject, this opens endless possibilities to create great content. Normally erotic stories are simply text without images, but you might consider another approach by complementing the story with images.
Reviews
People like to learn which products are good or bad from other people and the adult business is no exception. If you want to write reviews about products, sites, videos or anything else, it is best if you actually have experience with the subject of your review.
Try to structure each of your reviews, so people can easily recognize your review and see the difference from other review sites. An important part of the review is to give your personal opinion and not only describe the site or product.
Reviews that seems to work well often have (most of) these items:
- Introduction/summary
- Rating overall
- Rating per subject (depending on the type of product/site)
- Date of the review
- Data of any update
- Technical info / specification
- Review description
- First impression
- Pros vs Cons list
- Opinion
- Price
- Competitors
- Conclusion
These points are best used when you create reviews yourself. When you want your users to create reviews, you might want to keep the format a bit simpler.
Blog
A blog is a nice way to generate regular articles about a wide variety of subjects. In a blog you don?t have to stick to one topic, you can write about anything that you think might interest your visitors. Whether it is some news, something funny, your recently discovered hidden treasure or an overview of one specific performer, a blog is perfectly suitable.
It is recommended to create articles that have serious volume when they are text-only. As a rule of thumb, use at least 250 words. Obviously, if you will use images and videos, this is not always necessary.
Analysis / studies
If you are a webmaster who likes to research, collect data and analyze something more in-depth, then you will find different studies and analyses useful as they offer you some much needed insight into the adult industry. Of course, you might consider sharing your findings and analysis on your site. After you create a nice article about your findings, accompanied with explanatory images and/or videos, you will definitely target a specific group of visitors.
Tutorials & tips
Helping people by offering tutorials for certain products, sites, tools or anything else will surely give you a solid fan base. Adding tips about how to maximize benefits from websites also brings more value to your website. And more value means more traffic. A few ideas for tutorials & tips are:
- How to get the most out of your free credits
- How to find the cheapest performers
- Avoid rudeness, be respectful
- Don?t get tricked into pre-selected cross-sells.
Top 10 lists
People like Top 10 lists. You can find Top 10 lists about almost any subject and they?re popular because they?re easy to scan and they save people time since the users don?t have to compile a list themselves. By making your own adult Top 10 lists, you may attract a large number of visitors. You can decide if you want to go for objective, factual or subjective lists.
Topics for these lists can vary. A few suggestions:
- Best (site, performer, video, gallery, etc.)
- Biggest (sites, toys, collections, penises, boobs, ass, etc.)
- Smallest (toys, penises, boobs, etc.)
- Most expensive (toy, video, site, etc.)
- Prettiest (model, actress, etc.)
- Cheapest (site, product, etc.)
- Worst (site, video, performer, etc.)
2.2. Picture content
For many people, the adult industry is all about visual gratification. Therefore, many visitors want to see images and videos, especially on adult sites. This means that photo content is a very good choice for your site. The types of content to consider for your adult site are:
Nude/erotic galleries of girls/men
Pics of everyday life of performers
Erotic cartoons / illustrations
Funny pictures
Infographics (based on info/data)
Try to give the pictures on your site relevant names whenever possible.
2.3. Video content
The most popular type of adult content that people enjoy are videos. There are many sites with all sorts of adult videos that attract millions of visitors each day. If you have the opportunity to add videos to your site, you will also definitely add value for your users. A few examples of video content you can use are:
- Teaser videos (of cam performers)
- Introduction videos (of longer, full videos)
- Review videos (of websites, products, apps, etc.)
- Tutorial / explanation videos (of sex toys, websites, apps, sex instructions, etc.)
- Interviews (see the topic under textual content for examples)
Part 2 of this article coming right up!