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Originally Posted by Paul Markham
Let's try some maths.
What do they now spend on content?
How much extra do they need to spend on content?
How many extra sign-ups are needed to warrant the extra spend given the amount of their turnover is allocated to content?
If the average now is $3,000 for a BG scene and they need to increase that by an extra $1,000. And the amount allocated to content is 10%. The need 333.3 extra sign ups from one scene, 666.6 from two scenes, 999.9 from three scenes.
To establish a brand what would be enough new better content? Maybe 100 scenes. Now do the maths.
They might be spending more or less, might need to increase it by more or less and might be spending more or less on content. Play with the numbers, but the theory is right.
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They do not need to spend more. They just have to do things differently. Better producers aren't better because they spend more. I am not sure why you are not getting that. Hustler can obtain better producers at the same rate. End of story.
I have no idea why you responded with
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Once everyone else can do it, it's the norm and not special.
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Once you bring it down to the common denominator, it's no longer a premium brand.
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When i brought up the fact that you can create better content at the same price by choosing better producers and a way to get better production out of them. (by using a production team and creating a relationship with them and being able to up their pay or ownership percents in their product, etc etc)
I am not sure whether you believe adult producers are maxing out what their equipment can do or where your logic comes from but pro equipment is pro equipment. Just because these other companies are using it as well, doesn't mean you cannot create better porn content. Production, like painting, is an art. It doesn't cost more to produce better. There are exceptions if we're talking a vast difference in equipment but everybody is using equipment in the same top tier right now. There is nothing out there that will give you a significant advantage