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Originally Posted by Pseudonymous
Entirely disagree, but then again, there the problem. People cannot differentiate between the types. There is poor content that doesn't make anything, then there is average/good content that is hit or miss, depending on the traffic/resources they have and whether they succeeded by hitting a target market that was more easily available. Then there is good content, thats the people who are succeeding. All sites with good content are making a TON. And there isn't alot of companies achieving this. Is it hard to achieve? Not at all, it simply requires knowing the difference. Technically its very easy to make the changes
I can count on one hand the amount of companies actually putting the time and effort into production. And not just buying whatever mid level content their producer supplies them with. And most of the sites belong to Blacked. LOL
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Well first we have to say that "good content" is subjective. I see amateur girls all the time with shitty lighting and horrible sets and makeup. Yet it still sells and I find it compelling. Then I see "good content" (like Blacked, or Met-Art, or Babes, etc) and I find it boring as hell. All white backgrounds, slow-motion, soft lighting, etc. So "good content" is 100% SUBJECTIVE.
Having said all that, I stand behind the comment that selling is the #1 most important thing, even beyond "good content".
Also, let's not forget that those companies still producing content may be doing so to spend money, with no other 'reason' (if you catch my drift) so you cannot compare them to smaller companies who are actually trying to survive on joins and rebills.
Quote:
Originally Posted by Paul Markham
Maybe you can suggest ways that brands can improve their marketing and selling in these times. What advice would you offer the OP to answer her question?
Business What would it take for you to promote HUSTLER again?
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Hustler should go all in with social media. Sponsor some Industry shows. Come up with some unique promotions. It would take an effort but it can be done.