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Originally Posted by Barry-xlovecam
So, what you are saying is that mainstream ad buyers are making you 30% of your business revenue now?
That being correct, porn traffic has money to spend --- it is a market segment looking for a product worth paying for ...
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well the main business is done in these days from media buyers and they do not really care what they sell as long they can sell it.
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From what I can see from publicly identifiable data thommy has substantial ad delivery traffic with about 50% to the German speaking market.
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it is about 80% german speaking traffic from germany austria and switzerland also rising numbers in international and thats why i started to read here to understand this international market a bit better.
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Paul does raise a valid point about website UX -- you really do need to update the public facing part of your website's appearance -- if you want to attract onboarding of new customers. Contemporary design and UX is what creates customer confidence. Even when you do have a good value proposition -- potential new customers have to want to look at what you have to offer.
You don't close sales by baffling customers with bullshit -- confusion does not create confidence. Most importantly, people buy from their friends that they trust.
Same for winning debates or arguments I suppose.
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well i do not look for customers - thatīs maybe the point why i do not stick too much energy in the outfront. i spend most of my energy in the backend logic, fraud protection and helping publishers and advertisers to create a win win win situation.
the daily budgets in our system are actually 30 times higher as what we can deliver.
our network is also not an open one. when you looked a bit around you can see that no publisher can signup as they can do in other networks. the chance to get in is 50:1 after a very hard approval.
maybe one day when i am totally satisfied with the backend I will possibly make the outfront a bit more modern. but in fact we are not "modern" - this is a good old CPC network with no dangerous techniques or tricky and complicated stuff.
and it is doing more than fine as it is. to be honest - the speed in growth we had in the last 5 years is already a bit too much for me. i always prefer a slower and constant growing.