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This is what I did when selling. I found the companies I wanted to approach, then phoned and asked for the name of the person by asking the receptionist or person who answered the phone "Who was in charge of procuring the products I was selling." They usually told me and I contacted him or her.
This was after doing research on companies and making sure the products I had matched the products I was selling. For instance there was no point in me approaching Penthouse or Playboy with my content. Or councils/Government with the office furniture I sold. It was beyond their budgets.
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