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1. Affiliate (specialized in converting.. specifically, building campaigns around pitch points and continuity of pitch, rather than traffic streams).
2. Volume.
3. Relationships
To expand on number two.. Over the years I have seen just about every campaign and creative that ever existed.. Companies spending/wasting huge money.. and I have yet to witness a single campaign/pitch that has been properly optimized.
The only program I've ever seen with any type of sensibility in this regard, is crak revenue (and they built an entire business on bridging that one simple gap).
I've never understood why more programs don't pay attention to this.. and I've never understood why programs don't focus more on user retention in the members area.
Two areas where programs are leaving HUGE margins on the table.
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10 years of experience in:
CHAT SALES - PAID TRAFFIC - CONVERSION - CREATIVES - CONSULTATION
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