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If you need to ask, then invest as little as possible, do as much as you can yourself. forget about creating/buying original content with that amount of investment.
Start with cheap hosting, use free content provided by programs, write good quality text-rich context.
Finding out what works and converts takes time.
But you can do this almost for free on a small scale. Once you have figured that out then you can start spending money to increase the scale of what already works.
If you blindly start with investing a bunch of money you're better off just spending it in the bar partying.
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