GoFuckYourself.com - Adult Webmaster Forum - View Single Post - Business Neogara

Neogara · 05-13-2022, 06:49 AM

GEO Battle: Malaysia & Singapore

Today we’re going over just 2 options – Malaysia and Singapore. These are some of the most developed countries in Asia, making both of them an excellent choice for affiliate marketing due to the characteristics of the audience and its interests. Let’s dive into the unique features of these GEO, go over the locals’ insecurities and TA approaches, as well as pick out the best crypto offers for your ad campaign to promote.

GEO features

To begin with, we will briefly give a general description of the two countries. Although both countries are developed economically and socially, Singapore is many times superior to Malaysia in almost all aspects, from average wage levels to living conditions for both citizens of the country and ordinary tourists. Now onto the details.

Malaysia

From an economic point of view, the country is averagely developed, almost on the same level as Russia. For example, the average salary of local residents is approximately 60,000 rubles, which is more than enough for a good life.
Surprisingly, emigrants make 4 or even 5 times more than natives, but this is due to the occupation gap, because the people that move here are predominantly auditors, developers or programmers - just in general they are more qualified specialists, meaning they naturally make much more than everyone else.

As for the standard of living, it is consistently average. 60, 000 RUB or 4,000 ringgits (local currency) is more than enough to cover people’s need for food, housing, transport and much more. Moreover, the prices here are sometimes even lower than those in Russia. Despite such a good situation, the crime rate here is rather high and perhaps something similar would have happened in Singapore if it were not for the severe punishments that the country’ government had introduced (more on them in the next section).
Finally, let's talk about the medical sector. It is highly developed, and every citizen has the right to first-class treatment and subsidies from the state. This idea is reflected in the statistics of the lifetime of Malaysians - the average age here is 75 years.

Singapore

It is one of the most populated countries in the entire world. Even now, there are about 8,000 people on every square kilometer. Just for comparison's sake, in Malaysia this figure is only 90 people per square kilometer. At the same time, the standard of living of local citizens is a tricky matter.

On one hand, they don’t exactly suffer from a lack of funds, with the average salary reaching $4,000 (which is, again, so much more Malaysia can offer). However, such a developed economic situation imposes its own cons:

- Costs roughly match the people’s income. A young family needs at least $3,500 to rent a small apartment, use public transport and cook their own meals. As you can guess, there’s not much left from those $4,000 and the costs grow with each month.
- Social inequality. Population stratification is inherent in any developed city, but here it goes far beyond that at times. For example, if a resident wants to buy a car, they must first purchase a license, which costs as much as $47,000.
- The severity of the law. Since, frankly, there are too many people, they need to be controlled somehow. In this regard, huge fines are introduced for any offense, physical punishments and even the death penalty. Doesn’t get any more cheery than that…

Target audience

The two countries have similar mentalities – politicians are equally respected here and any actions will be carried out according to their instructions (a little later we will talk about how to profitably use this for your affiliate marketing goals), both people care about their appearance and having a fun life up to the very end. Additionally, there are several differences, which we will discuss separately.

Malaysia

Surprisingly, there are very few truly indigenous people in this country - only around 11%. The remaining ethnic groups are either Chinese, or Indians, or Pakistanis. The country incorporates over 40 peoples in total. However, there is only one state language here and it is Malay. You can also technically design your ads in English, since the majority of the population are essentially native speakers.

As for the “profile” of the residents of Malaysia, these are friendly people, whose life always flows slowly and with pleasure, with Malaysians taking a long time before making a decision and thinking it over carefully.

The local religion, Islam, also left a certain imprint on their culture. It greatly influenced the respectful attitude towards women, the lack of craving for alcohol and overall restraint in character. At the same time, things are a little different with smoking here, with about 43% of males craving cigarettes.

Also, when looking for approaches to Malaysia, keep in mind that the Internet connection in this country leaves much to be desired. Although the situation is improving with each year, the issue is still very much relevant and noticeable.

There are 3 categories that can be considered the best options for affiliate marketing: nutra, casinos/cryptocurrencies/gambling, and dating. The first option will work great with a female audience, since, like we covered earlier, the entire female TA strives to look young and will gladly buy, say, an anti-wrinkle cream.

The second category revolves around promises of a good life and incredible profits. Crypto can provide this on a grand scale, especially if you use this idea in conjunction with politicians who are more than trusted by locals. Gambling and betting aren’t as popular, but even these offers can perform well provided the right promotion strategy. Don’t worry, we’ll provide some similar examples later on.

Group #3 – dating. The strategy here is pretty standard, just don’t go overboard with triggering male sexual needs of the local TA and avoid ads that are a bit too revealing. All this will only serve to alienate your clientele.

Singapore

Although the standard of living in this country is great and residents make very decent money, the costs of a good life are also quite high. Money is the main trigger you should focus on in your campaigns, especially when it comes to cryptocurrencies, gambling or betting. At the same time, banners with politicians will perform even better here, since strict laws force them into serious boundaries, meaning that literally their lives depend on every word they speak, hence why the people of Singapore trust their officials so readily.

The online situation here is also better than that of Malaysia, with over 90% of the total population having stable access to the Internet. Out of that, 95% visit online marketplaces and social media every day, with Facebook, YouTube, Instagram and Twitter being the most popular options.

However, before you dive into promoting offers, we recommend you focus on users aged 19 to 25, since this is the audience that will express the most interest in your goods.
As for the older generation, rejuvenating, skin beauty and similar nutra offers will perform great. Moreover, you can even target a male audience with such products, since men here are willing to care for their looks to remain attractive in the eyes of that special someone. And of course potency and sexual sensations enhancing products are just as popular here as anywhere else.

Traffic-driving ideas

Here are some fully GEO-localized creatives, we’ll analyze their effectiveness, and provide some tips for your own ad campaigns.

Singapore

Let’s start with approaches to Singapore and the adult-nutra category. This potency-enhancing remedy performed exceptionally well with males aged 20 to 30 and secured a 105% ROI. The creative features pretty standard stuff, but we can recommend focusing on male power, instead of on revealed girls’ bodies.

This affiliate marketing creative has to do with the cryptocurrency vertical. It being designed in English did not stop it from securing a 102% ROI. Instead of a wad of cash, you can use expensive cars or screenshots of a bank account.

The third no less significant example will be from the dating section, where the banner features attractive young girls who want to meet a potential client right now. This ad campaign performed well, but in general, when targeting Singapore or Malaysia, avoid sexualized or overly revealing photos.

Malaysia

Let’s start our breakdown with making money on crypto offers. The creative features a young man that is having the time of his life on the Maldives, making $40,000 a month. A classic creative, but on that fits this GEO perfectly.

Some more examples of creatives, but this time for adult-nutra offers. This particular one is promoting a potency-enhancing drug, with the campaign performing well overall. But don’t forget to conduct split-tests before investing your entire ad budget into one campaign.

They performed exceptionally poorly and were immediately removed from the AC. Something similar can happen to you as well, so be ready to optimize your promotion process.

That’s all for the comparison. In this battle, we talked in detail about the pros and cons of each GEO and covered the features of the target audience of Malaysia and Singapore. We also touched upon the best ways to drive traffic and the sources most suitable for our particular goals, meaning now you can be sure which offers to promote on Facebook, what sort of banners to avoid and how to find a way to secure a high conversion rate for your AC. May your campaigns stay profitable!

05-13-2022, 06:49 AM
Neogara Registered User Industry Role: Join Date: Jan 2022 Posts: 23	GEO Battle: Malaysia & Singapore Today we’re going over just 2 options – Malaysia and Singapore. These are some of the most developed countries in Asia, making both of them an excellent choice for affiliate marketing due to the characteristics of the audience and its interests. Let’s dive into the unique features of these GEO, go over the locals’ insecurities and TA approaches, as well as pick out the best crypto offers for your ad campaign to promote. GEO features To begin with, we will briefly give a general description of the two countries. Although both countries are developed economically and socially, Singapore is many times superior to Malaysia in almost all aspects, from average wage levels to living conditions for both citizens of the country and ordinary tourists. Now onto the details. Malaysia From an economic point of view, the country is averagely developed, almost on the same level as Russia. For example, the average salary of local residents is approximately 60,000 rubles, which is more than enough for a good life. Surprisingly, emigrants make 4 or even 5 times more than natives, but this is due to the occupation gap, because the people that move here are predominantly auditors, developers or programmers - just in general they are more qualified specialists, meaning they naturally make much more than everyone else. As for the standard of living, it is consistently average. 60, 000 RUB or 4,000 ringgits (local currency) is more than enough to cover people’s need for food, housing, transport and much more. Moreover, the prices here are sometimes even lower than those in Russia. Despite such a good situation, the crime rate here is rather high and perhaps something similar would have happened in Singapore if it were not for the severe punishments that the country’ government had introduced (more on them in the next section). Finally, let's talk about the medical sector. It is highly developed, and every citizen has the right to first-class treatment and subsidies from the state. This idea is reflected in the statistics of the lifetime of Malaysians - the average age here is 75 years. Singapore It is one of the most populated countries in the entire world. Even now, there are about 8,000 people on every square kilometer. Just for comparison's sake, in Malaysia this figure is only 90 people per square kilometer. At the same time, the standard of living of local citizens is a tricky matter. On one hand, they don’t exactly suffer from a lack of funds, with the average salary reaching $4,000 (which is, again, so much more Malaysia can offer). However, such a developed economic situation imposes its own cons: - Costs roughly match the people’s income. A young family needs at least $3,500 to rent a small apartment, use public transport and cook their own meals. As you can guess, there’s not much left from those $4,000 and the costs grow with each month. - Social inequality. Population stratification is inherent in any developed city, but here it goes far beyond that at times. For example, if a resident wants to buy a car, they must first purchase a license, which costs as much as $47,000. - The severity of the law. Since, frankly, there are too many people, they need to be controlled somehow. In this regard, huge fines are introduced for any offense, physical punishments and even the death penalty. Doesn’t get any more cheery than that… Target audience The two countries have similar mentalities – politicians are equally respected here and any actions will be carried out according to their instructions (a little later we will talk about how to profitably use this for your affiliate marketing goals), both people care about their appearance and having a fun life up to the very end. Additionally, there are several differences, which we will discuss separately. Malaysia Surprisingly, there are very few truly indigenous people in this country - only around 11%. The remaining ethnic groups are either Chinese, or Indians, or Pakistanis. The country incorporates over 40 peoples in total. However, there is only one state language here and it is Malay. You can also technically design your ads in English, since the majority of the population are essentially native speakers. As for the “profile” of the residents of Malaysia, these are friendly people, whose life always flows slowly and with pleasure, with Malaysians taking a long time before making a decision and thinking it over carefully. The local religion, Islam, also left a certain imprint on their culture. It greatly influenced the respectful attitude towards women, the lack of craving for alcohol and overall restraint in character. At the same time, things are a little different with smoking here, with about 43% of males craving cigarettes. Also, when looking for approaches to Malaysia, keep in mind that the Internet connection in this country leaves much to be desired. Although the situation is improving with each year, the issue is still very much relevant and noticeable. There are 3 categories that can be considered the best options for affiliate marketing: nutra, casinos/cryptocurrencies/gambling, and dating. The first option will work great with a female audience, since, like we covered earlier, the entire female TA strives to look young and will gladly buy, say, an anti-wrinkle cream. The second category revolves around promises of a good life and incredible profits. Crypto can provide this on a grand scale, especially if you use this idea in conjunction with politicians who are more than trusted by locals. Gambling and betting aren’t as popular, but even these offers can perform well provided the right promotion strategy. Don’t worry, we’ll provide some similar examples later on. Group #3 – dating. The strategy here is pretty standard, just don’t go overboard with triggering male sexual needs of the local TA and avoid ads that are a bit too revealing. All this will only serve to alienate your clientele. Singapore Although the standard of living in this country is great and residents make very decent money, the costs of a good life are also quite high. Money is the main trigger you should focus on in your campaigns, especially when it comes to cryptocurrencies, gambling or betting. At the same time, banners with politicians will perform even better here, since strict laws force them into serious boundaries, meaning that literally their lives depend on every word they speak, hence why the people of Singapore trust their officials so readily. The online situation here is also better than that of Malaysia, with over 90% of the total population having stable access to the Internet. Out of that, 95% visit online marketplaces and social media every day, with Facebook, YouTube, Instagram and Twitter being the most popular options. However, before you dive into promoting offers, we recommend you focus on users aged 19 to 25, since this is the audience that will express the most interest in your goods. As for the older generation, rejuvenating, skin beauty and similar nutra offers will perform great. Moreover, you can even target a male audience with such products, since men here are willing to care for their looks to remain attractive in the eyes of that special someone. And of course potency and sexual sensations enhancing products are just as popular here as anywhere else. Traffic-driving ideas Here are some fully GEO-localized creatives, we’ll analyze their effectiveness, and provide some tips for your own ad campaigns. Singapore Let’s start with approaches to Singapore and the adult-nutra category. This potency-enhancing remedy performed exceptionally well with males aged 20 to 30 and secured a 105% ROI. The creative features pretty standard stuff, but we can recommend focusing on male power, instead of on revealed girls’ bodies. This affiliate marketing creative has to do with the cryptocurrency vertical. It being designed in English did not stop it from securing a 102% ROI. Instead of a wad of cash, you can use expensive cars or screenshots of a bank account. The third no less significant example will be from the dating section, where the banner features attractive young girls who want to meet a potential client right now. This ad campaign performed well, but in general, when targeting Singapore or Malaysia, avoid sexualized or overly revealing photos. Malaysia Let’s start our breakdown with making money on crypto offers. The creative features a young man that is having the time of his life on the Maldives, making $40,000 a month. A classic creative, but on that fits this GEO perfectly. Some more examples of creatives, but this time for adult-nutra offers. This particular one is promoting a potency-enhancing drug, with the campaign performing well overall. But don’t forget to conduct split-tests before investing your entire ad budget into one campaign. They performed exceptionally poorly and were immediately removed from the AC. Something similar can happen to you as well, so be ready to optimize your promotion process. That’s all for the comparison. In this battle, we talked in detail about the pros and cons of each GEO and covered the features of the target audience of Malaysia and Singapore. We also touched upon the best ways to drive traffic and the sources most suitable for our particular goals, meaning now you can be sure which offers to promote on Facebook, what sort of banners to avoid and how to find a way to secure a high conversion rate for your AC. May your campaigns stay profitable!