What a BIN is, what it consists of, and why it is important to a trust
BIN, or Bank Identification Number, refers to the first 6 or 8 digits of a payment
card number. The optimal choice for affiliates is to utilize payment cards with BINs
from reputable major banks, as this will enhance the account's credibility.
Let's find out what a BIN is and how social media algorithms use it to determine the
approval or rejection of ads.
What does a BIN consist of?
The first digit of a payment card is the Major Industry Identifier (MII), signifying the
industry or sector to which the card belongs. For instance, 1 indicates airlines, 2
covers airlines and finance, 3 pertains to travel, entertainment, and American
Express cards, while 4-6 are associated with banking, finance, and payment
systems (e.g., VISA, MasterCard). Additionally, 7 corresponds to oil, 8 to
healthcare and communications, and 9 to government.
The digits 2 to 4 indicate the issuing bank and the country where the payment
card was issued.
The 5th and 6th digits indicate the type of card (credit, debit) and the
type (standard, gold, platinum, etc.).
What's the BIN for?
Ad platforms such as Facebook, Google, and TikTok analyze whether the user
is safe and not a fraudster based on the BIN of the linked card. This is a security
measure to protect both the platform and its users.
For instance, if a BIN is found in the internal blacklists of social networks, it
leads to the blocking of the card and the affiliate's account.. On the other
hand, if the BIN indicates that the card is issued by a major international
bank, the account will gain more trust.
At LeadingCards, we offer cards with US bank BINs that are highly compatible
with advertising accounts due to their high level of trust. Our company is
committed to ongoing development, regularly updating our BIN base and
adding new BINs.
How to check the BIN
When purchasing cards from various providers, verifying the BIN is essential
to avoid wasting money on issuance and obtaining cards that cannot be
linked. BIN verification services, such as Binchecker or Bincheck, can be used
to verify the BIN. Some of these services also offer a prediction of the success
of card binding.
Conclusion
The BIN of the card may directly affect whether or not the affiliate's account
will be blocked. Algorithms thoroughly check all payment details of those
who place ads. Therefore, it is crucial to pay extra attention when searching
for a provider. The service must guarantee the accuracy of the BINs it claims
to have, which can be verified using BIN checkers.