What can entrepreneurs and affiliates do to protect themselves from
fraudsters? Some of the more popular schemes and security measures.
Common types of fraud
- Account hijacking. This is the practice of gaining unauthorized
access to the accounts of entrepreneurs or affiliates with the
intention of obtaining funds or confidential information.
- Phishing is the act of sending fake emails or messages that
appear to be from trusted sources with the intention of tricking
users into revealing sensitive information.
- Fake affiliate programs. Scammers trick you into advertising
their products or services and then pocket the commissions.
- Refund fraud: the scammers use stolen credit cards to make
purchases and then request a refund, claiming they didn't get
the goods.
- Traffic theft: Scammers intercept traffic meant for entrepreneurs'
affiliate links and redirect it to their own affiliate links instead.
A list of recommended actions for entrepreneurs and affiliates.
Account protection
- Use strong passwords and enable two-factor authentication
for all your important accounts.
- Change passwords frequently and do not reuse them across
multiple sites.
- Use a password manager to securely store and manage your
passwords.
Anti-phishing protection
- Be cautious of emails or messages that seem suspicious. Never
click on links or open attachments from unknown sources.
- Hover over the links to verify that the actual target address
matches the address provided in the message.
- Report any phishing attempts to the appropriate security
services.
Check affiliate programs
- Prior to joining an affiliate program, it is advisable to conduct
thorough research. This should include reviewing existing reviews
to identify whether the program has a good reputation in the
industry.
- Watch out for affiliate programs that promise unrealistically high
commissions or fast results.
Prevention of refund fraud
- It is important to establish and adhere to a transparent refund
policy.
- It is essential to review refund requests in detail and verify their
legitimacy.
Protection against traffic theft
- Use disguised redirects or affiliate links with tracking parameters
to ensure your traffic isn't hijacked.
- Monitor your analytics regularly to identify any unusual or
suspicious activity.
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