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Originally Posted by rowan
How does removing "old" signups from the database benefit the affiliate?
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Our Affiliate program tracks users who join ImLive through an affiliate link. Once a "free user" becomes a "paying user," the credit goes to the affiliate who originally referred him. Many free users purchase credits shortly after registration, but some do it much later, sometimes even years later. Whenever they make a purchase, the original affiliate receives the credit.
By cleaning out 21 years of user database, we ensure that users who joined the site more than a year ago and haven't purchased any credits yet will be considered "fresh/new" users. This means the recent affiliate who referred them will be credited. This database reset is particularly relevant to our PPS(CPA) business model. For RevShare, affiliates always receive a percentage of the entire purchases made by the users they referred, regardless of whether they are new or returning users.