Top-notch keyword research services for contextual advertising in Google Ads.
Keywords play a big role in contextual search. Here are some tools that can
help you in choosing the right ones:
1. Google Keyword Planner — a free tool from Google that's built into Google
Ads.
- Advantages: access to Google's keyword database, search by keywords
and phrases, suggest similar words, track search volumes.
- Disadvantages: the analysis capabilities are a bit limited, and there's
not always accurate data on search volume.
2. Ahrefs — a paid program, a powerful SEO and keyword analysis tool.
- Advantages: extensive analytical tools, accurate data on search volume,
competitor analysis, and tracking of search engine positions.
- Disadvantages: this service is expensive and it takes time to get the
hang of it.
3. SEMrush — a paid integrated marketing tool that includes features like
SEO, contextual advertising, and competitor analysis.
- Advantages: a wide range of tools for keyword selection, competitor
analysis, position tracking, traffic analysis.
- Disadvantages: same as Ahrefs.
4. Serpstat — a paid SEO and keyword analysis service with a focus on
search engine optimization.
- Advantages: the interface is simple and clear, accurate data on search
volume, competitor analysis, position tracking.
- Disadvantages: it has a limited number of features compared to
Ahrefs and SEMrush.
5. Keyword Tool — a free keyword research service with a simple interface.
- Advantages: access to a wide keyword database, competitor analysis,
suggestions for similar words.
- Disadvantages: this tool has some limitations in terms of functionality
and accuracy.
6. Soovle — a free keyword research service that gathers data from different
sources.
- Advantages: wide range of data sources, search by keywords and
phrases, suggestions for similar words.
- Disadvantages: the data on search volume isn't always accurate.
7. Moz Keyword Explorer — a paid SEO and keyword analysis tool from Moz.
- Advantages: the interface is simple and clear, and you can get accurate
data on search volume, competitor analysis, and position tracking.
- Disadvantages: it's pricey and has a limited number of functions.
8. SE Ranking — a paid SEO and keyword analysis service that also offers
competitor analysis, position tracking, and task automation features.
- Advantages: it offers a wide range of tools, a simple and clear interface,
competitor analysis, and position tracking.
- Disadvantages: this service is expensive and it takes time to get the
hang of it.
9. SpyFu — a paid service for competitor analysis that includes SEO,
contextual advertising, and social media features.
- Advantages: сompetitor keyword analysis, position tracking,
advertising analysis.
- Disadvantages: it's expensive and has a limited number of functions
for keyword selection.
Pick the service that fits your needs in terms of functionality and price, and
test out different services to find the one that's right for you. And
LeadingCards
will help your advertising work even more effectively. We guarantee that your
transactions will be reliable.