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The verification code confirms they have access to the contact info they provide - but that's just step one. Right now, every claim requires manual admin approval before the verified badge appears.
When a claim comes in, I review it before approving:
- Cross-reference the claimant's info with what's on the listing
- Check their email domain matches the business website
- Call the business directly if anything looks off
- Google the person + business name
So even if someone tried to claim a business with random contact info, they'd get flagged at the admin review stage.
The automated verification just filters out spam and confirms they're a real person - the human review is where I actually verify legitimacy, at least for now.
I'm also looking at adding domain-based email verification (requiring @businessdomain.com emails) as an additional layer.
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TANGO DOWN! - Make those annoying GFY users disappear completely with a single click 
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