shack

I?m a little confused as to whether or not I should allow affiliates using mailers to promote my new program.

Looking around at the different A.U.P for bulk emails, and it seems most programs have banned affiliates from promoting their sites using any sort of email promotion, including double-opt-in, can spam compliant lists.

Now, what is the major problem with allowing affiliates, who are compliant, to promote your sites?

And, even if they do violate your A.U.P policy and promote using non compliant lists, how liable are you?