Apple Purchases Quattro Wireless - GoFuckYourself.com

RevShare it! · 01-05-2010, 12:41 PM

Preparing for the future of mobile advertising, Apple is purchasing mobile advertising company, Quattro Wireless. The move repositions Apple in the race against Google, who?s Android platform has served as the main competition for the company. Tuesday?s announcement and the weeks long buzz surrounding the Google mobile phone, the Nexus One, may have driven Apple to make their latest move.

The financial aspects of the deal have not been released to the public of yet.

Apple is arguably the current leader in smartphone technology with their incredibly well received iPhone but before now Quattro had been responsible for crafting the ads for it, rather than it being created from inside the company. Google consistently prefers that its operations come from inside.

Already, Google purchased Admob, a competing mobile ad company for $750 million.

http://www.transworldnews.com/NewsSt...d=154221&cat=8

candyflip · 01-05-2010, 12:51 PM

They needed to do something, with Google picking up AdMob. You can't have half of your ad supported apps putting money in the competition's pocket.

Persius · 01-05-2010, 01:49 PM

True but Quattro wireless is not as large scale as admob...

DateDoc · 01-05-2010, 01:59 PM

Good move on Apple's part. They bought Lala last month. http://www.lala.com

01-05-2010, 12:41 PM	#1
RevShare it! Confirmed User Join Date: Sep 2008 Location: RevShareIt.com Posts: 667	Apple Purchases Quattro Wireless Preparing for the future of mobile advertising, Apple is purchasing mobile advertising company, Quattro Wireless. The move repositions Apple in the race against Google, who?s Android platform has served as the main competition for the company. Tuesday?s announcement and the weeks long buzz surrounding the Google mobile phone, the Nexus One, may have driven Apple to make their latest move. The financial aspects of the deal have not been released to the public of yet. Apple is arguably the current leader in smartphone technology with their incredibly well received iPhone but before now Quattro had been responsible for crafting the ads for it, rather than it being created from inside the company. Google consistently prefers that its operations come from inside. Already, Google purchased Admob, a competing mobile ad company for $750 million. http://www.transworldnews.com/NewsSt...d=154221&cat=8 __________________ Stop Losing Out On your MOBILE Traffic! Redirect it to the Hottest Porn Sites designed for all MOBILE devices! The Original MOBILE Paysite Sponsor! 65 - *75% RevShare* for life! - White label tours available! Compatible with ALL top MOBILE devices.

01-05-2010, 12:51 PM	#2
candyflip Carpe Visio Industry Role: Join Date: Jul 2002 Location: New York Posts: 43,042	They needed to do something, with Google picking up AdMob. You can't have half of your ad supported apps putting money in the competition's pocket. __________________ Spend you some brain. Email Me

01-05-2010, 01:59 PM	#4
DateDoc Outside looking in. Industry Role: Join Date: Feb 2005 Location: To Hell You Ride Posts: 14,243	Good move on Apple's part. They bought Lala last month. http://www.lala.com __________________

01-05-2010, 01:49 PM	#3
Persius Tap into MOBILE! Industry Role: Join Date: Jul 2003 Location: Hollywood Posts: 11,779	True but Quattro wireless is not as large scale as admob...