Welcome to the GoFuckYourself.com - Adult Webmaster Forum forums. You are currently viewing our boards as a guest which gives you limited access to view most discussions and access our other features. By joining our free community you will have access to post topics, communicate privately with other members (PM), respond to polls, upload content and access many other special features. Registration is fast, simple and absolutely free so please, join our community today! If you have any problems with the registration process or your account login, please contact us. |
|
Come here to learn from top industry professionals. SEO, Content Management, Automation, Marketing, and much more! |
|
Thread Tools |
03-08-2010, 11:22 AM | #1 |
www.AdultCopywriters.com
Industry Role:
Join Date: May 2006
Posts: 31,338
|
Copywriting's Place in Web Enterprises
Copywriting's Place in Web Enterprises
Adult Copywriters Good business is built on good communication. It is simple and wonderfully vague, but without a doubt an absolute truth. Before you can sell something you have to tell people it exists and at the same time why they need to buy it. How to communicate those things successfully is beyond the scope of this article. Today we're just going to take an overall look at the role of the written word in general when it comes to building websites that can be found by your potential clients and then communicate successfully, regardless of what they sell. Search Engines Read Google and other search engines are built on top of complicated algorithms, but essentially they are just good (and intuitive) readers - and even better organizers. If you have your site set up in an intelligent manner that is organized and focused, these search engines will be better able to understand what information it is you have to offer the world and make sure those looking for that information find your website. That means more people arrive on your site and you can sell more subscriptions, goods and services. Search engines do see more than just words. They see your site's HTML code and are getting better at “seeing” images and even being able to interpret things written within Flash applications. New technologies and applications are springing up that can even take pictures submitted by end users and spit out information about them like where the picture was taken and even what buildings appear in the picture, but we're a long way from being able to use anything but words and symbols in our day-to-day search queries. When we want to find something online, we have to write it out and plug it into a search box. Plain and clearly written text is still the most important medium of communication online. Write For People In many ways, search engines don't seem all that different from human beings when they visit your website, but that isn't entirely true. A computer may read the same text as a human being and think it’s about one thing because of the frequency of certain words and the sort of sites that link to that particular domain or web page. A human being will visit that same page and may see nothing but nonsense and gibberish of zero value. On the other side of the same coin, a person may find a page full of specific and valuable information, but a search engine may visit and think it's too vague or unfocused to be worth sharing. This happens a lot with web pages that address multiple topics and issues rather than focusing on one specific topic per page. Webmasters no doubt have had success gaming search engines. You can post dense texts that really say nothing at all but manage to repeat keywords often and you very well may get traffic. At least in the short term. Google and other search engines are constantly looking to prevent that sort of site from ranking well. It makes sense: their business is delivering the right information and doing so quickly. If they serve up spammy pages with no valuable information, they're not providing much of a service. Even if you manage to get a visitor with your spam page, if your site has no value, it will probably be rather obvious. If it provides value but a visitor cannot recognize that immediately, they'll leave all the same. Nowadays surfers are savvier than ever when it comes to recognizing a spam site from a value providing website. Part of looking 'legit' will have to do with design, and part with the written words on the page. Your first priority with any text should be communicating to human readers, especially if you're interested in long term success. Writing text for a web page is really no different from writing an article for an academic journal, a story for a newspaper or a guide to a program or machine. You want to be clear, focused and keep things simple and accessible. With online writing we could add to that list being brief and formatting your text so that it is easy to scan*, since most visitors will only look over your page quickly to pick out the bits of data that they actually need. In most cases, they don't care if you're funny, if you're smart or if you're a cool person. They want information, and the faster the better. When we focus on writing for a real audience a lot of the things that make sites rank well will occur naturally, like keyword density for example. If you provide real value, your visitors will also be more likely to stick around your site longer, trust some of your recommendations and links and maybe even promote your site somewhere else online with a recommendation or link. * (See these two articles from Useit.com: Concise, SCANNABLE, and Objective: How to Write for the Web / F-Shaped Pattern of Reading on the Web: Misunderstood, But Still Relevant (Even on Mobile) ) But It's A Porn Site! Systems need to be tweaked to work with your business model, whatever it may be. At Adult Copywriters we do a lot of work with porn review sites, for which the information laid out above is particularly relevant, but even if you're running a simple blog you'll still want to think about how you're using text on your web pages. Just because you're promoting and selling porn doesn't mean that the text is meaningless. Though your visitors, depending on your site's model, may be unlikely to spend much time reading when there are much more interesting photos to look at, that text is still going to be what can rope them in from search engine queries. If It Doesn't Have To Be Stylized or Fancy, Why Hire a Professional? This is an easy one: because they can write better than you. If they can't, and you have the time to do it yourself, by all means I encourage you to get to work! Professional writers are very good at doing all the things this article has discussed so far. They know how to write simple text that communicates what it needs to quickly and accurately. I would recommend you work with copywriters that also have some knowledge of basic HTML and Search Engine Optimization, since how they structure their writing and as well as their word choices will have consequences for the development of both. Webmasters have many options that range from very cheap to very expensive. As in all things in life, you get what you pay for. For some business models low quality text will work fine, for others it will cripple the project. Know what you need to be successful, then seek the best cost solution to make it a reality. About Adult Copywriters ACW is a small and dedicated team of writers and project managers. Over the past two years our small company has grown steadily and now handles large scale content creation projects, specializing in the development of review site content. We manage the entire content side of these projects from getting passwords to the writing and editing of the actual reviews. Our team can scale to any size a project requires and is always eager to hear about new opportunities. Visit our brand new website at Homepage - Adultcopywriters for more information. |
03-08-2010, 11:29 AM | #4 |
www.AdultCopywriters.com
Industry Role:
Join Date: May 2006
Posts: 31,338
|
|
03-08-2010, 11:31 AM | #5 |
Confirmed User
Join Date: Jul 2008
Location: Global
Posts: 221
|
Good read!
|
03-08-2010, 12:15 PM | #6 |
Confirmed User
Industry Role:
Join Date: Aug 2009
Posts: 2,346
|
Excellent information! Good for both new and old webmasters alike.
__________________
three 997 three 55 three 1 ← That's my ICQ. Contact me there. Thanks. |
03-08-2010, 01:34 PM | #7 |
Confirmed User
Industry Role:
Join Date: Jun 2003
Location: cyberspace
Posts: 8,011
|
Happy customer bump
|
03-08-2010, 01:54 PM | #8 |
www.AdultCopywriters.com
Industry Role:
Join Date: May 2006
Posts: 31,338
|
Glad you like it.
|
03-08-2010, 04:46 PM | #9 |
I AM JUSTDAVE !
Industry Role:
Join Date: Feb 2005
Location: LA
Posts: 4,111
|
Nice.
__________________
Smut Peddler Productions.com ICQ #378-696-435 / / Skype: JustDaveXxx "We shoot custom, exclusive content your way" |
03-08-2010, 07:53 PM | #10 |
Confirmed User
Join Date: Jul 2008
Posts: 2,370
|
Good read man! As always! Here's a bump for you
__________________
100+ adult blogs looking for hardlink trades ICQ: 383 631 174 jason @ pornblogempire . com |
03-08-2010, 10:08 PM | #11 |
Confirmed User
Join Date: May 2007
Location: Austin
Posts: 1,793
|
Brilliant read and very well thought out. Always good to read your information, John!
__________________
Writing mainstream and adult since 2003 Hit me up ICQ 375089597 |
03-09-2010, 06:36 AM | #12 |
Back in the harbor
Industry Role:
Join Date: Sep 2003
Posts: 11,482
|
John, Thank you for adding this to our Educational Series lineup! Great info that truly makes a difference between a quality site and all the other ones.
|
03-09-2010, 06:37 AM | #13 |
www.AdultCopywriters.com
Industry Role:
Join Date: May 2006
Posts: 31,338
|
Thank you.
|
03-09-2010, 08:16 AM | #14 |
Confirmed User
Join Date: Aug 2008
Posts: 3,949
|
Excellent read J.
|
03-09-2010, 11:00 AM | #15 |
Confirmed User
Join Date: Feb 2010
Posts: 147
|
Well, that's interesting...
|
03-09-2010, 12:59 PM | #16 |
Registered User
Join Date: Feb 2010
Posts: 47
|
Being new to this biz, I love the fact I could find info like this and read it
thank you |
03-09-2010, 01:35 PM | #17 |
Developer
Industry Role:
Join Date: Jun 2008
Posts: 1,425
|
Thanks for the article.
__________________
<developer> MechBunny / KVS / PHP / MySQL / HTML5 / CSS3 / jQuery Email: vlad [at] faxite.com Skype: live:.cid.8b902b3e7e30c11a |
03-09-2010, 01:55 PM | #18 |
www.EngineFood.com
Industry Role:
Join Date: Aug 2006
Posts: 5,698
|
Nice read and congrats on the new site design as well
|
03-09-2010, 02:29 PM | #19 |
Registered User
Industry Role:
Join Date: Oct 2006
Location: Argentina
Posts: 43
|
definetely its great read John!
best wishes for you
__________________
[IMG]http://hosted1.argentinatriplex.com/a***ash/a***ash_120x60v2.jpg[/IMG] |
03-09-2010, 05:30 PM | #20 |
www.AdultCopywriters.com
Industry Role:
Join Date: May 2006
Posts: 31,338
|
Thank you.
|
03-09-2010, 05:56 PM | #21 |
Confirmed User
Industry Role:
Join Date: Aug 2006
Location: Midwest
Posts: 3,792
|
Great read
|
03-10-2010, 06:54 AM | #22 |
www.AdultCopywriters.com
Industry Role:
Join Date: May 2006
Posts: 31,338
|
|
03-10-2010, 07:00 AM | #23 |
Confirmed User
Join Date: Aug 2008
Location: ICQ : 449-718-239
Posts: 8,447
|
Amazing read
__________________
Find the right product for the right traffic only at TeenRevenue.com If you dont covert with TeenRevenue with your TeenTraffic within 24 hours of adding our links WE WILL CREDIT YOUR ACCOUNT !!! Sigh up for for more detials and find out more |
03-10-2010, 11:33 AM | #24 |
Confirmed User
Industry Role:
Join Date: Jun 2001
Location: Central FL
Posts: 492
|
Great thread- very informative
|
03-13-2010, 09:03 AM | #25 |
H.B.I.C.
Industry Role:
Join Date: Jun 2003
Location: NC
Posts: 30,101
|
Great info!
|
03-13-2010, 01:11 PM | #26 |
Hmm
Industry Role:
Join Date: Sep 2005
Location: On an endless road around the world for rock and roll.
Posts: 12,642
|
Great read! Thx for sharing!
|
03-13-2010, 05:34 PM | #27 |
Too lazy to set a custom title
Join Date: Jun 2004
Location: Brasil
Posts: 15,778
|
really read... thanks for sharing...
__________________
Do you need cheap, fast and reliable porn website hosting? Host Head is the way to go!! Asian Gay Special | Live on MSN - Live Webcam Chat | Live Adult Webcam Performances | MY SWEET BLACKS LIVE ON CAM Pukka Tranny | Tattooed Shemales | She's A He | Menu Porno | Porn Performances | All Chubby MY ICQ# 169833797 |
03-14-2010, 05:55 PM | #28 |
ICQ:649699063
Industry Role:
Join Date: Mar 2003
Posts: 27,763
|
Very well written. Thanks for sharing.
__________________
Send me an email: [email protected] |
03-15-2010, 09:20 AM | #29 |
Confirmed User
Industry Role:
Join Date: Sep 2009
Location: Radelaide
Posts: 2,160
|
nice read
|
05-05-2010, 11:21 PM | #30 |
Registered User
Join Date: Dec 2009
Posts: 2
|
Good read for the basic information about copywriting.
Very nice. Good job.
__________________
Momentarily out of a cool job Contact: campuscodi (ym, skype, icq) |
05-14-2010, 04:49 AM | #31 |
Registered User
Join Date: Feb 2008
Posts: 32
|
Amazing read :P
|
05-26-2010, 12:13 PM | #32 |
So Fucking Banned
Join Date: Aug 2008
Location: Just Blow Me
Posts: 10,551
|
Good read
|
12-27-2010, 05:25 AM | #33 |
Registered User
Industry Role:
Join Date: Dec 2010
Location: England
Posts: 27
|
Very informative.
And I agree wholeheartedly. Many people fail to see the power that copy has on both SE's and the reader. |
07-20-2011, 03:48 AM | #34 |
Confirmed User
Industry Role:
Join Date: May 2011
Location: Bedworth, United Kingdom
Posts: 1,022
|
excellent article. very well written and very informative. thank you very much and keep posting such nice articles.
__________________
Guaranteed Adult SEO Service- Just $275 per month |
09-05-2011, 11:38 AM | #35 |
Confirmed User
Join Date: May 2003
Posts: 1,201
|
This is so true .
|
04-22-2012, 08:40 AM | #36 |
Confirmed User
Industry Role:
Join Date: Apr 2012
Posts: 421
|
Very important topic .. Thanks for sharing ..
|
06-09-2012, 03:13 PM | #37 | |
Confirmed User
Industry Role:
Join Date: Nov 2011
Posts: 131
|
gfelife is da bestgfelife is da bestgfelife is da bestgfelife is da best
gfelife is da bestgfelife is da best
Quote:
|
|
03-29-2013, 07:04 PM | #38 |
Registered User
Industry Role:
Join Date: Jul 2003
Location: USA
Posts: 38
|
Another great post.
|
12-10-2014, 05:48 PM | #39 |
Registered User
Industry Role:
Join Date: Dec 2014
Posts: 32
|
A very interesting point of view that's floaded with loads of useful information, tnx a lot!
|
12-11-2014, 06:18 AM | #40 |
Confirmed User
Industry Role:
Join Date: Dec 2014
Posts: 418
|
Thanks for sharing!
|
12-12-2014, 12:58 AM | #41 |
Registered User
Industry Role:
Join Date: Dec 2014
Posts: 32
|
Thanks for super information!
|
12-12-2014, 12:58 AM | #42 |
Registered User
Industry Role:
Join Date: Dec 2014
Posts: 30
|
Great tips.
|
12-12-2014, 12:58 AM | #43 |
Registered User
Industry Role:
Join Date: Dec 2014
Posts: 31
|
Wow, this is fucking fantastic:D
|
12-12-2014, 12:58 AM | #44 |
Registered User
Industry Role:
Join Date: Dec 2014
Posts: 33
|
Interesting read, thankyou
|
12-12-2014, 02:03 AM | #45 |
Registered User
Industry Role:
Join Date: Dec 2014
Posts: 30
|
Thanks for super information!
|
12-12-2014, 02:06 AM | #46 |
Registered User
Industry Role:
Join Date: Dec 2014
Posts: 30
|
This is so true. Learned it the hard way.
|
12-12-2014, 02:11 AM | #47 |
Registered User
Industry Role:
Join Date: Dec 2014
Posts: 30
|
Great article!
|
12-12-2014, 02:11 AM | #48 |
Registered User
Industry Role:
Join Date: Dec 2014
Posts: 30
|
Thanks a lot man for all this killer post
|
12-12-2014, 02:58 AM | #49 |
Registered User
Industry Role:
Join Date: Dec 2014
Posts: 31
|
Very interesting reading and thank you.
|
12-12-2014, 02:58 AM | #50 |
Registered User
Industry Role:
Join Date: Dec 2014
Posts: 32
|
Excellent information. Thanks for sharing.
|