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-   -   whats the avg ctr for 300x250 banner? (https://gfy.com/showthread.php?t=1018838)

milkhead 04-17-2011 08:25 PM

whats the avg ctr for 300x250 banner?
 
whats the avg ctr for 300x250 banner? thanks for your input anybody :)

AdultKing 04-17-2011 08:29 PM

How long is a piece of string ?

It depends where the banner is on the page, what kind of traffic you are getting, what kind of site the banner is on ie: are people wanting to click away at something more attractive or does the banner actually do it's job if it's a good design ?

milkhead 04-17-2011 08:50 PM

more input plz....

harvey 04-17-2011 08:58 PM

33 + 8chars

just in case you didn't get it, what AdultKing said

GTS Mark 04-17-2011 09:00 PM

Between 0 and 100%. ;-))

Pretty much what adultking already mentioned above. All depends on your creatives and the site/niche/offer

jigg 04-17-2011 09:06 PM

too many variables
depends where it's placed on the site, what it looks like, what it says
the highest i've gotten to was 0.8 on porn sites
i average around 0.1% to 0.3% -ish

- LOL - 04-17-2011 09:10 PM

the answer is 42

Django 04-18-2011 12:18 AM

do math: 75000

rowan 04-18-2011 12:53 AM

1.8923738767826578614235643989595683727%

if you follow steps 1 to 10 exactly
do not call the police.

DamianJ 04-18-2011 12:59 AM

I can get around 2%

As stated, depends on if you actually *think* about the creative in the ad, or if you put a picture of a naked chick and CLICK HERE like almost everyone else does.

See my blog for some free ideas. www.adultmarketing.co.uk

taken300 04-18-2011 01:29 AM

Already mentioned by "Adultking"... Banner design + position of banner is the key... You can get 2-4% ctr or it can be upto 10% depends...

Konda 04-18-2011 01:34 AM

300x250 next to video on a tube with the right banner should be able to do 1.8 - 2.0

jimmycooper 04-18-2011 01:34 AM

http://sstease.files.wordpress.com/2011/04/pi4.gif

jigg 04-18-2011 01:58 AM

another thing - conversions. The banner might get clicks but may convert poorly. I have banners with .10 ctr that convert at 3-4% and banners at .66% ctr that convert one out of 100-200 clickers

Eldon Hoke 04-18-2011 02:25 AM

Depends on how the banner is designed. If you have a shit designer that doesn't have a clue about traffic then you will get a shit CTR.

CaptainHowdy 04-18-2011 06:13 AM

"ctr" LOL

cooldude7 04-18-2011 08:03 AM

install ad script and do tests.. and tell us ur results.

D Ghost 04-18-2011 12:17 PM

It's the number 1 ad size online. But like everyone else has mentioned here, there are many variables to consider when thinking of "what will the CTR be?"

Jack Sparrow 04-18-2011 12:20 PM

Actually, putting a clickhere text does improve your ctr significantly.

Chris 04-18-2011 12:45 PM

Quote:

Originally Posted by Jack Sparrow (Post 18067144)
Actually, putting a clickhere text does improve your ctr significantly.

Call to action :D

Ross 04-18-2011 01:04 PM

We notice massive fluctuations depending on our marketing strategy. For instance, if I do a banner with my hottest piece of content, I can get about 3-4% ctr, if I throw on that same banner Get Your $1.00 2 Day Trial then the ctr drops to about 1% because people know from the get go they have to pay.

We do a lot of A B testing with all different kinds of stuff to find out what works for us. We have a very good idea now and we stick to that strategy. I would highly recommend really looking at the sites you are advertising on, what you competition does and cater to that specific sites surfers. Very rarely do we throw a banner on more than 1 or 2 sites, we like to be specific to the audience if possible.

jigg 04-18-2011 02:49 PM

Quote:

Originally Posted by Ross (Post 18067298)
We notice massive fluctuations depending on our marketing strategy. For instance, if I do a banner with my hottest piece of content, I can get about 3-4% ctr, if I throw on that same banner Get Your $1.00 2 Day Trial then the ctr drops to about 1% because people know from the get go they have to pay.

We do a lot of A B testing with all different kinds of stuff to find out what works for us. We have a very good idea now and we stick to that strategy. I would highly recommend really looking at the sites you are advertising on, what you competition does and cater to that specific sites surfers. Very rarely do we throw a banner on more than 1 or 2 sites, we like to be specific to the audience if possible.

always be testing!
amazing how many webmasters in adult would throw a banner up and then complain about not converting or not getting clicks. Or just send it to 1 tour.

Did your conversions increase on the traffic from banners that mention the trial price?


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