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Marketing is the art of creating something people need or want, then highlighting those points. Selling is convincing them they have to buy. There was a time when the surfer would land on a crap site, be amazed he found it online and buy. I think it was 10.45 on the 17th April 1999. :1orglaugh Today unless the niche is so micro there's a big selection of suppliers. Also, micro-niche fans are very specific in what they like. As it's impossible to pass off a 34c model as big boobs, or a 35-year-old as a teen. Passing off micro niche porn as being right is hard. How many niches do you cater for? Still as you insist, show us some of your marketing in action. |
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Here's the problem. I land on any webcam site and see pictures like this of a girl. Then I open her window and too often see a girl who is not looking at the camera, now dressed as sexy, looking bored and tapping onto a keyboard. The picture is the "marketing". It builds my expectations, then the product deflates any impulse I had. Simple things like turning off or down that stupid music, going to live sound from the girl with her talking, doing something different than tapping on the keyboard, etc. Will increase sales, convert traffic better, get more affiliates, girls and $$$$. Like Arock's site, no matter how much he pretends. He can't get past the fact the surfer's expectations and any impulse to buy are crushed when they see the product. A lot of Free Live Sex Shows on LivePrivates.com girls have it right. Need some tips though like the camera pointing at the girl and not the ceiling. :1orglaugh |
Offline Models?
Thanks for following up. The png pic looks like a cgi for an offline model. Usually, their main landing page has a grid of many models and you can hover over them for a mini live feed. Affiliates can also select which models to list an a page.
I think the cgi pic is what you get when you land on a specific model's page that is offline? I am impressed with the selection of talent they have but not sure if I would want to make a landing page with only some favorites. Try searching for Charmingbaby, SlaveCadenc, etc or substitute their names in the urls. Appreciate it :thumbsup |
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I agree a lot of times the user is let down. I actually enjoy the LiveJasmin product the most in terms of quality. Chaturbate close second and Camgasm needs to pickup its game.
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I think the training and coaching is minimal. Mainly because there are so many cam models out there and most don't stick around long. Much easier to focus on the ones who can figure it out for themselves.
Any investment in training is likely to be lost just cause the girl will very likely move along shortly, assuming she's got the ability to be trained in the first place. I still do what I can for each model I work with, but it seems that as soon as they have a good week they take some time off until they are desperate again, always playing catch up instead of developing solid work habits and a sustainable routine. There are exceptions of course, but most of the exceptions don't need to work in a studio, they are fine on their own. |
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We mustn't just look at the webcam site. We have to consider the promotion as well. If great images are being used for boring girls .The come down is extreme. No one would do that for videos, is it being done for Camsites? Obviously for those that use clips of girls at work, do they select the most interesting or the least interesting? girls that work their own promotion can pre-sell themselves, will they look attractive and luring when promoting or boring as if they want to go home? We have to consider this as an entire. These things are all pretty simple, but so many girls are not be told how to increase their earning, the sites earnings and the affiliates. |
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Manage vs. Mange?
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wink wink |
50 badly trained webcam models.
Who here would send traffic to a site that had a percentage of crap videos on the tour? That's what affiliates are doing when they send traffic to some webcam sites. They're dumping traffic on a site and hoping the surfers will click on the girls available, which is often not the best as they're in private. In the hope, that one will find something he likes. That's not good marketing or selling. It's throwing good traffic at the wall and hoping something will stick. Often the problems are small and easily fixed. Like the keyboard or camera or screen in the wrong position. Here's a question for cam girls or operators. Does the girl get to see herself on the screen? Some girls love to watch themselves, some don't but they have to have the option of seeing what the customers see. Is the text from surfers easy to read? Often it appears the girls has to concentrate on her surfers and on the text at the same time. Making the text hard to read, is making her job harder. There are a lot more mistakes that are simple to rectify. Is there a reason sites let down their affiliates? |
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I do get it that if the girl can earn more elsewhere, she won't stay with you. She will move to a better converting/paying site with a better clientele. That's something you have to fix. As for girls taking time off. Western Girls have a greed factor built into them by society. Third World girls don't have it so much. This statement is in conflict with the previous about girls moving on. I agree that girls who can do their own thing are the future of camming. Affiliates will get better conversions, and without the studios taking a slice. The girls earn more. What can you do to stop that trend? Training girls is simple, some of the mistakes I see are so obvious I wonder if anyone in charge looks at their product in a critical way. We're not talking rocket science here. Just looked at your site. Why are girls who are not at work, listed at the top of your landing page? Then after browsing non-available girls I'm asked to register. I've no reason to stay on the site. |
fucking idiot ...LMFAO |
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of course lots of models don't take their work seriously, and they're probably missing out on a lot of money as a result. But there are definitely models who are smart, engaged and looking for ways to master their craft. |
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Or are you crap at helping them to improve their earnings and therefore the company you work for, your earnings and affiliates earnings? Barry is publicly saying here his product is inferior and he has no intentions of improving it. |
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Girls disappearing off the front page when in private or not at work, watching girls to see who is doing it wrong and sending some advice. The girls doing it wrong aren't just costing those girls money. They cost the sites and affiliate money. Who buys boring content? The same rule for recorded content applies to webcam content. |
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Paul paid porn models a few hundred (really some Czech koruna) to do what he told them to do and made porn images and videos. He was marginally good at that and no longer in business. He has nothing better to do than troll now. Paul spent the last few years trolling porn tubes and lost. He is now trolling webcam sites because he gets some attention. By being obnoxious he thinks he will succeed (at something?) Paul you don't know shit about the webcam business and have never invested into the webcam business or (documented) paid a model to perform for you on a webcam -- so you don't know fuck-all Paul. You are the fucking wanna be cat-herder. Hire some cam models and offer paid-training :1orglaugh |
Do webcam sites coach, direct and man[a]ge models?
I do agree with Paul's advice about models should be using their voice more to allure surfers.
Obviously, some models are more alluring than others but background music is definitely a distraction for me :helpme |
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Usually, a cookie is set with a volume value [0-10]. Set one cam and the others will follow your rule. XloveCam Live Chat Affiliate tool can be set by the affiliate at a volume level of 2, or set at 0 (mute), toward not to scare off the visitors with loud or distorted music playing -- welcome to internet voice chat lolz |
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Putting background music in there is stupid. You automatically ask the viewer to like two things instead of one. Volume control is a cop out Barry. |
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if I could turn back time 5 years when I opened my first studio I would do the following things differently: 1) recruit as much girls as possible with the least amount of effort involved 2) spend much less of my time coaching the uncoachable 3) spend less of my time doing promotion, and get more ROI just recruiting more models, its about me and my wallet and not them <---took me years to realize this... 4) micro studio - 1 girl 1 apartment - laziness and opinions are contagious...one bad model spoils the rest...also more $$ for me because I take 30% and from the 70% she keeps she has to pay the rent/utilities for her own micro studio... 5) walk out on any interview where a model shows up with a boyfriend...the broke stupid boyfriend will get "ideas" on how he can be a studio boss too and in 10 min online searching he will become an "expert" and sign her up to some shitty white label and they will go broke |
Meantime, the sex cam industry is grossing billions of dollars a year and Mr. Markham is living in a low cost Eastern European country on meager pension.
After the recent election in the USA and the Brexit poll victory in the UK -- I feel that English language content is no longer a priority. "Pornageddon" is in the air in the USA and UK anyway. Nice try but your looking to the recent past without a clue of the future. XloveCam's corporate ownership will continue to take in millions a year -- without Mr. Markham's advise. |
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I had no idea you were looking at my pension statements. :1orglaugh If you think that the English-speaking market is no longer a priority. You're wrong. Of course, French girls will sell to French-Speaking markets. Which is what your French girls do. Can we see your Corporate accounts? Or like your remark about my pensions is that just Bullshit? |
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