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Old 03-18-2010, 10:38 AM  
Rankings
 
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Join Date: Jan 2004
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Quote:
Originally Posted by gideongallery View Post
your an optimization company you should know how to do multi variable split test analysis

in all there were 157 split test necessary to issolate bounce rate as a variable

for someone who reps an optimization company in your signature, i am shocked you haven't tested out bounce rates as a variable of seo ranking
especially when your market is competing against tube site pages (with full length videos) for major keywords.
I don't rep the company, I own the company. We obviously know what split test analysis's are and the info they bring, but we dont see the sales that are generated from the keywords the clients ask us to rank them for. We pay attention to the over all bounce from the placements we have gained. When a client asks us to rank them top 10 for Porn, and we get them there, if their bounce rate from that traffic is 79%, we and they know that keyword is not working well for the site they presently have live. They then make the decision to alter their content to be more suitable for the traffic, or, we go after a different keyword placement. If Porn works well for them, we in turn go after porn videos, porn movies, etc and evaluate the bounce from that traffic. The A B style split analysis report is more on the clients side to determine their click thru ratio vs sales , especially before and after a new site design, but again, we don't have access to sales, we just do all the onsite and offsite SEO
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